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Astro中文艺人管理部成立 Astro’s Chinese Artiste Management Pools 38 and Growing High Caliber Local Talents

Astro celebrated the inauguration of Astro’s Chinese Artiste Management at 17 Saloon, Sunway Giza. This star studded event saw the attendance of numerous invited guests including media members, the who’s who in the local broadcasting industry including music producers, production house personnel and advertisers to celebrate this milestone in local Chinese entertainment with an array of live music and performances from Astro’s in-house artistes.

I’m not an artiste but I was being invited as a guest too! Thanks. =)

Astro中文艺人管理部成立 Astro’s Chinese Artiste Management Pools 38 and Growing High Caliber Local Talents

Astro’s Chinese Artiste Management was established with the objective to strengthen the image and identity of the artistes under its management and to nurture and develop the careers of these high caliber local talents.

Among the artistes managed by the artiste management unit are, Siow Hui Mei, Gan Jiang Han, Cleo Tay, Loong Boon Min, Emely Poon, Kay Kwok, Danny Koo, Chen Keat Yoke, Juztin Lan, Peace Teo, Stephanie Liew, Fyone Tan, Geraldine Gan, Tha Kien Ying, top 8 finalists of Classic Golden Melody 2011, and top 5 finalists of Miss Astro Chinese International Pageant 2011, just to name a few.

Siow Hui Mei 大姐大蕭慧敏。
Siow Hui Mei大姐大蕭慧敏。

Backed by Astro’s Chinese Customer Business, the Astro’s Chinese Artiste Management is one of the largest artiste management units in Malaysia encompassing 38 and increasing contracted talents, ranging from news anchors, programme hosts, actors and actresses to contestants from various reality talent shows.

美姐幫。Miss Astro Chinese International Pageant 2011 林家冰
Miss Astro Lenna林家冰

美姐幫。Miss Astro Chinese International Pageant 2011
Miss Astro Chinese International Pageant 2011 美姐幫《Astro国际华裔小姐竞选2011》5强林家冰、黄慧洁、张祖儿、温慧茵,以及郑淑樱。

Choo Chi Han, Astro’s Vice President of Chinese Customer Business said, “Astro produces numerous talent search programmes every year, in addition we have programmes of different genres such as variety, food, travel, music, documentary and education, including countdown galas and movies. We hope to develop a strong Malaysian talent pool as apart from the exceptional expertise in production, hosts and talents are necessities as the faces of our programmes to raise the bar of our programmes on par with international productions.”

“Through this artiste management unit, Astro aspires to develop both new and experienced talents, through training courses and various performing opportunities, to become all-rounded artistes,” said Choo.

Gan Jiang Han 顏江瀚 vs Siow Hui Mei 蕭慧敏
Gan Jiang Han 顏江瀚 vs Siow Hui Mei 蕭慧敏

The diversity on Astro’s Chinese channels enables talents to explore and showcase their different potential on the most suitable platforms. For instance, the debater-turned-news anchor Gan Jiang Han managed to diversify his career when he was given the opportunity to host a children’s programme and acting in movies and later on became a product’s brand ambassador. Also, the singer-turned-actress Kay Kwok diversified her career path as she joined Astro to take up the leading female role in “Home”, the first Hokkien drama produced by Astro Hua Hee Dai.

Kay Kwok 郭小溦轉戰福建市場
Kay Kwok 郭小溦轉戰福建市場

Not only that, Emely Poon who was once a pageant aspirant, has been trained to become TV host and radio announcer. Talents unearthed from Astro Star Quest will get the opportunity to explore various career possibilities; Danny Koo, Eng Yee Min and Chang Yew Joe hosted a few programmes respectively and now they are also driving the community-based Astro BDQ Cruiser, while Peace Teo, Stephanie Liew and Fyone Tan have released their debut singles.

Stephanie刘佩芯和Fyone陈慧莹演唱彩虹的家
Stephanie刘佩芯和Fyone陈慧莹演唱【彩虹的家】

The first-time collaboration between Astro Star Quest and popular reality singing show in Taiwan, Million Stars, enabled the top 5 finalists this year to participate in the competition where both Geraldine Gan and Tha Kien Ying (currently in the top 8 position) have earned themselves a ticket to international fame.

With efforts continuous efforts to develop our talent regardless of age, the artiste management, have successfully led the golden-aged talents from Classic Golden Melody singing competition to shine continuously as they have got chances to release a group album, appear on music show “Classic Saturday” and perform in various events.

“We are looking forward to work with more parties, be it for music album, TV appearance, events or commercials, to maximize the publicity exposure and further market our artistes nationally or internationally,” added Choo.

Astro中文艺人管理部成立

栽培全方位艺人,打造专业艺人品牌

为庆祝Astro中文艺人管理部正式成立,Astro中文部在Sunway Giza的17 Saloon举办一场派对,多位旗下艺人带来一连串精彩演出,与受邀出席的媒体朋友、唱片公司与制作公司代表、厂商等嘉宾一同共襄盛举。

Astro中文艺人管理部是本地目前规模最为庞大、聚集最多艺人的管理单位,从新闻主播、综艺节目主持人、戏剧演员,到电视台选秀节目所发掘的精英,旗下合约艺人目前共有38位,规模亦在持续扩大中。Astro中文艺人管理部成立的宗旨,主要是打造出一个专业的艺人品牌,更有系统地栽培优质的本地艺人。

Astro中文艺人管理部目前旗下艺人包括萧慧敏、颜江瀚、郑婧婷、龙纹敏、陈韵传、关萃汶、潘毖伶、郭小溦、苏科威、许佳麟、曾洁钰、刘界辉、黄毓敏、张诒博、刘佩芯、陈慧莹、曾
耀祖、颜伟伦、颜慧萍、赵洁莹、周艺培、黄立强、林长金、戴伟贤、盛天俊,《Astro经典名曲歌唱大赛2011》8强侯诗玲、白琳、黄桂珍、丘小祥、李兆才、郑良胜、林才、戴楣溧,《Astro国际华裔小姐竞选2011》5强林家冰、黄慧洁、张祖儿、温慧茵,以及郑淑樱。

Astro中文部总监朱志恒表示:“每一年,Astro除了制作和播出多项大型选秀节目之外,也有不少本地制作的综艺、美食、旅游、音乐、纪录片、教育等新节目,还包括倒数钜献或电影等大制作。我们希望透过提升艺人的素质,让大家有机会看到更优质的本地节目。透过训练课程和提供演出机会等,让艺人多方面学习,成为全方位艺人。”

朱志恒也表示,Astro艺人一直以来都积极参与很多的社会公益活动,例如今年组成的Astro本地圈车队,便积极走入人群携手参与教育、体育、环保、人文等有意义的社区活动;Astro中文艺人往后也会持续参与更多的慈善公益活动为社会尽一份力。而在本月廿一和廿二即将于东马古晋和诗勿举办,结合当地媒体和单位举办的两场《Astro本地圈全星为您慈善演唱会》,也将会携林德荣、潘毖伶、郭小溦、周艺培、黄立强、林长金、丘小祥、白琳等十位艺人参与演出。

同时,他也公布了另外一项值得让歌迷期待的活动,即Astro中文艺人管理部年底在云顶娱乐城将会有一场别开生面的跨年演唱会,这场演唱会一共分两个场地进行,让年轻人和爸爸妈妈们同时观赏自己喜欢的歌唱表演,一起倒数和庆祝新年!

Astro中文频道的多元性,一直能够把艺人带往最合适的舞台,展现多方面的才华。例如:辩论员出身的颜江瀚从开始成为《新闻报报看》主播,到Astro小太阳《智力我最棒》主持人,之后更跨足大银幕当起电影演员,还担任品牌代言人,可谓多栖发展。而唱而优则演的郭小溦今年签约加盟Astro后,便挑起大梁出任Astro欢喜台首部福建连续剧《家缘》女主角,并有机会演唱剧中插曲,开发更多未来发展的可能性。另外一位,一直努力耕耘的新闻主播郑婧婷也在今年初挑大梁,被派遣出任《马来西亚国际华裔小姐》半决赛和决赛的大会司仪,表现标青引人注目。

另外,选美出身的潘毖伶被栽培成为电视、电台主持人;从新秀大赛中崛起的多位新秀如许佳麟、黄毓敏、刘界辉、曾洁钰、曾耀祖等,都能够接触到电视主持和各项演出机会,因此人气大增,而张诒博、刘佩芯和陈慧莹等皆有机会推出音乐作品。值得一提的是,今年《Astro新秀大赛》首次与海外歌唱节目合作,让五强新秀获保送赴台湾参加第一届《华人星光大道》的百人初选,颜慧萍和赵洁莹更双双告捷,目前已进入比赛的8强阶段。

除此之外,Astro也不忘兼顾各个年龄层的人才,为《Astro经典名曲歌唱大赛》的歌手进行演艺生涯规划,例如与唱片公司合力推出8强合辑、上歌唱节目《好!经典》继续亮声,以及各项歌唱演出,让他们的黄金年华更添精彩。

“Astro中文艺人管理部非常期待能够与更多国内外不同单位合作,无论是代言、商演、唱片发行还是节目制作方面,希望藉此让我们的艺人能够拥有更大的市场和发挥空间。”朱志恒补充。

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Author: Saimatkong

This blog is a platform to share what I love in life: food (eat), travel (play), photography (art) and life (thoughts and ideas). With passion for food, I share my foodie adventures and indulgences here. “There is no love sincerer than the love of food.”

Traveling makes us a better human being as we recognise the similarities and celebrate the differences of cultures between where we travel to and where we come from. “The World is a book, and those who do not travel read only a page.”

Photography do more than just capturing the best moments in our lives; they also help us tell our life stories. “Photography is a way of feeling, of touching, of loving. What you have caught on film is captured forever… it remembers little things, long after you have forgotten everything.”

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